Redovolt
An independent energy broker in Cologne needed an online presence that wins trust, books consultations, and turns word-of-mouth into trackable referrals.
- Referrer codeUnique code per advocate
- Lead booksConsultation via Cal.com
- Referral trackedLinked to the code
- KickbackPayout, then repeat
// THE PROBLEM
René Dopierala brokers electricity and gas tariffs for households and small businesses around Cologne. Growth ran on word-of-mouth, but there was no way to capture leads, book consultations, or reward the people sending referrals. I built Redovolt as the front door: a conversion-focused site that books appointments and runs a referral program with real commission tracking behind it. It's live at redovolt.de, with a more comprehensive v2 in progress.
// WHAT I BUILT
A conversion-focused marketing site that captures leads and books consultations for the broker.
A live referral program — unique referrer codes, per-referral status, and kickback payout tracking with a configurable reward type and amount.
A protected admin area over contact messages, appointments, and referral payouts.
A more comprehensive v2 in progress: a multilingual rebuild (DE primary, plus EN/TR/AR/IT/PT/UK with RTL), double-opt-in newsletter via Resend, and Cal.com booking linked back to referral codes.
// THE INTERESTING PART
Rather than pull in a full i18n framework for seven languages, I built locale routing on Next.js middleware plus a small typed translation hook reading JSON message files — zero runtime i18n dependency, full control, and Arabic RTL handled with Tailwind variants from day one. It keeps the bundle lean and the data-protection story clean: no third-party i18n telemetry, fonts self-hosted at build time, nothing phoning home at runtime.
// OUTCOME
Live at redovolt.de as the consultancy's lead-gen front door, running a referral program with real commission tracking. A more polished, comprehensive v2 is in active development.